Friday, August 30, 2013

Why Portable Displays Have Become the Necessity of Every Trade Show

Trade shows have become an integral part of marketing strategy for almost every organization and this has led to the unexpected growth of this industry. Different trade show pundits from around the planet have started to come up with ideas that will not only popularize the target organization in a particular trade show but will also help reduce marketing costs.

One such measure taken by the trade show experts is the usage of portable displays. Trade show booths when include portable displays consume less space and are easy to carry. This way the trade show exhibit will easily be setup in least required space and the organization won’t have to spend too many bucks in transporting those portable trade show displays from one place to the other.

Another advantage associated with portable displays is that they are easy to setup and do not require any expert knowledge. Hence, after learning the basics anybody can setup portable displays in his/her trade show booth thus the organization won’t have to pay extra bucks to the expert for this easy job. Lastly, as anyone can guess by now, portable displays do save a lot of time and give you least possible headache when compared to various other counterparts.

Source: http://www.tradeshowscoop.com/archives/37

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Thursday, August 29, 2013

Six Steps to Speech Analytics Success

As organizations with contact centers face increasing competition and impacts of market forces, they need to find new and better ways to improve their customers’ experience and satisfaction that strengthens loyalty and promotes their continued success in the marketplace.

Applying speech analytics increases multifold the ability to quickly uncover customer insights and identify at-risk customer issues and complaints, prevent costly high-impact incidents, such as defective or infectious product recalls, and address more effective and efficient handling of customer interactions. To realize the full benefits of implementing a speech analytics practice in your organization, you need to prepare for this innovation with care. This whitepaper outlines six key considerations that organizations can benefit from taking into account when planning their speech analytics roll-out:

1 Form Your Analytics Team
2 Define Information Needs
3 Select the Analytics Tool that’s Right for YouCallCopy
4 Create Search Sets
5 Determine Success Criteria
6 Define Desired Outcomes

In a new white paper, CallCopy discusses in depth, the Six Steps to Speech Analytics Success

Source: http://blog.crmxchange.com/blog/call-center-and-crm-best-practices/six-steps-to-speech-analytics-success

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Missing my chance to meet Captain America

I am addicted to trade shows and when I can’t get to a certain show I will look online for news and information about trade shows not taking place in Las Vegas


The one show that has eluded me year after year is Comic Con — the annual convention of popular arts with special guests, themes and anniversaries, and programming. It is the ultimate gathering of science fiction characters, comic book heroes and the celebrities who portray them in films.

Most of the characters are the attendees who travel to the San Diego Convention Center to participate in the convention. The press enjoys covering this event because there is never a shortage of costume-clad sci-fi fans. This year the show is going ape with the release of “Rise of the Planet of the Apes” on Aug. 5.


More than 125,000 fans have descended upon the Convention Center this week, dressing up like their heroes, which this year will include vampires, werewolves, zombie-killers and demon-hunters featured in recent and forthcoming comic books, TV shows, movies and video games.

Hugh Jackman was photographed at Comic Con passing out movie poster to hundreds of fans. Most fans know him as Wolverine of X-Men films of he has been promoting “Real Steel” his latest action film about boxing robots.

According to press releases, Jackman is Charlie Kenton, a washed-up fighter who lost his chance at a title when 2000-pound, 8-foot-tall steel robots took over the ring.

This film will most likely appeal to males. From the trailers it looks like the Rock ’Em Sock ’E Robots of my youth have taken over the silver screen.

I wouldn’t mind donning my Star Trek uniform and spend a day walking among Captain America, the Hulk or Spiderman.

Las Vegas does host the Star Trek Convention but it is not the same since Star Trek: The Experience shut down at the Hilton.

Las Vegas meanwhile has a beauty show in Cosmoprof North America, a show shoe from WSA and the ASD merchandise show taking place this month.

I may not get to rub elbows with Captain America but next month I will get chance to listen to President Bill Clinton who is the keynote speaker for the Summer 2011 Las Vegas Market at the World Market Center on Aug. 1.

Live long and prosper.

Source: http://trade-show-expo.blogspot.com/2011/07/missing-my-chance-to-meet-captain.html

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Wednesday, August 28, 2013

New York Mint Secures Exclusive on South African 2013 Natura Gold...

New York Mint receives U.S. exclusive on limited edition 2013 Natura 4-piece Gold Proof Set in celebration of the 20th anniversary of the highly successful Natura Gold Series.

(PRWeb August 27, 2013)

Read the full story at http://www.prweb.com/releases/2013/8/prweb11063298.htm

Source: http://www.prweb.com/releases/2013/8/prweb11063298.htm

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Tuesday, August 27, 2013

Attendance Up at Shows in Q2

08/2013

Professional attendance at U.S. tradeshows was up dramatically in the second quarter of 2013, according to a report released today by the Center for Exhibition Industry Research.

Source: http://www.expoweb.com/article/attendance-shows-q2

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Experts Reveal Key Trends in Consumer Electronics

In a series of insightful SuperSession panels at the 2012 CES, experts convened to discuss a variety of consumer electronics (CE) trends, including 3D content, IPTV, auto tech and more.

Source: http://feeds.cesweb.org/~r/CESrss/~3/wsFGgimbqWA/rssNews.asp

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Monday, August 26, 2013

Smiletravelvietnam.com Introduces Cheap Tours to Ha Long

Smiletravelvietnam.com, the top website providing tours in Vietnam, has introduced many cheap tours in Ha Long. The discount for each package can be up to 50%.

(PRWeb August 24, 2013)

Read the full story at http://www.prweb.com/releases/2013/8/prweb11058946.htm

Source: http://www.prweb.com/releases/2013/8/prweb11058946.htm

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Sunday, August 25, 2013

Walt Zerbe Receives 2012 TechHome Leadership Award

At the 2012 CES, the Consumer Electronics Association (CEA) awarded Walt Zerbe the 2012 TechHome Leadership Award for his 25-year involvement with the custom and commercial audio/video, automation, recording and pro-sound industries.

Source: http://feeds.cesweb.org/~r/CESrss/~3/7ll1qbIxWvo/rssNews.asp

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Purple Bridesmaid Dresses With Discounts Online Now at UWDress.com

Recently, UWDress.com, an well-known leader in women’s dresses, introduced its special offer on purple bridesmaid dresses (see...

(PRWeb August 24, 2013)

Read the full story at http://www.prweb.com/releases/2013/8/prweb11059069.htm

Source: http://www.prweb.com/releases/2013/8/prweb11059069.htm

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Friday, August 23, 2013

Special VIP buyer's programme

At its next edition, Index Saudi Arabia will be introducing a special VIP buyer's programme to attract a larger number of top decision-makers from all over the Kingdom including Jeddah and Riyadh. The ...

Source: http://www.expodatabase.com/aussteller/news/special-vip-buyers-programme-37437.html

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FIME Is Top Medical Show of 2012

08/2013

Three major health care events vied for the distinction of being the best-attended show of 2012, according to the Healthcare Convention & Exhibition Association’s annual list of the 50 largest meeting meetings.

Source: http://www.expoweb.com/article/fime-top-medical-show-2012

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Wednesday, August 21, 2013

Wowza Media Systems Debuts New Trade Show Booth at NAB 2013

Wowza Media Systems approached Condit in November of 2012 to help design their first 20×20 custom island exhibit for the NAB Show 2013 in Las Vegas, Nevada.

The NAB Show features over 90,000 media and entertainment professionals from over 150 countries. With 85 years of industry leadership, the NAB Show is the world’s largest media and entertainment event covering the development, management, and delivery of content across all mediums.

Wowza experienced tremendous growth in the last year, having just expanded their marketing team from 1 to 5 people. At past NAB shows, the company’s previous 10×20 modular exhibit was over-crowded with current customers and attendees with technical questions.

The primary goal for NAB 2013 was to attract more quality prospects to the booth and generate interest in the Wowza brand. As the name implies, Wowza is a fun, techy company. The new trade show presence needed to create and convey a unique brand persona.

To achieve this goal, Condit’s design team utilized custom lighting features (including lightboxes and suspended fixtures) to emphasize and highlight the key messages and feel of Wowza’s brand. The carpet tile inlay created additional visual interest and tied the booth together.

Condit’s solution successfully solved the trade show challenges that Wowza was facing. Lynn Green, Marketing Manager at Wowza said, “The booth was crowded, and very visible!”

By utilizing an open floor plan and custom exhibit design, Condit and Wowza were able to create a space that was not only more effective than the previous booth in driving interest and traffic, but left a lasting impression on attendees who stopped by.

See more of Condit’s trade show design projects in our custom exhibit portfolio

 

For more information contact:
Jenny Segale
Business Development Representative
(303) 698-3979

The post Wowza Media Systems Debuts New Trade Show Booth at NAB 2013 appeared first on Condit.

Source: http://www.condit.com/2013/04/wowza-media-systems-debuts-new-trade-show-booth-at-nab-2013/

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Celebrities Coming In Force to The CHA Winter Show - PRWeb Events / Trade Shows

Craft & Hobby Association (CHA) is pleased to announce that internationally recognized celebrities including Wyland, Deborah Norville, Vanna White and Kathy Ireland will be attending the CHA 2010 Winter Convention & Trade Show in Anaheim, California held from January 24 – 27, 2010 discussing their passion for crafting and various craft product lines. (PRWeb Nov 25, 2009)
Read the full story at http://www.prweb.com/releases/2009/11/prweb3256884.htm

Source: http://www.prweb.com/releases/2009/11/prweb3256884.htm

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Tuesday, August 20, 2013

Choosing Trade Show Giveaways that Deliver Results

tradeshow giveaway itemsA convention exhibition hall may seem like a goldmine for finding potential buyers. Yet, with scores of exhibitors competing for the attention of conference attendees, it is essential to have a carefully planned and executed strategy to attract visitors to your display area, allowing your booth team to prequalify prospects and generate sales.

There are a variety of proven techniques that entice trade show visitors to stop at your booth. These include everything from specialized booth attractions and entertainment to tempting food and games. Yet, among these attention-grabbing techniques, trade show giveaways have long been at the core of traffic building strategies for exhibitors.

Promotional items not only help draw visitors and augment other traffic building efforts, they facilitate recall of your company after the show, and provide easy-to-access contact information. Yet, many promotional gifts may not be worth your investment. So how do you select cost-effective tradeshow giveaways that support your lead and revenue objectives?

As with every element of marketing and sales, you need to clearly define what you want to accomplish with your giveaways. For example, in addition to driving booth visitors, you may want to use promotional items to enhance brand awareness, introduce a new product, provide useful information, or share contact information in a unique, memorable way.

Then, based on your objectives, you need to select a giveaway that differentiates you from the competition, complements your product offering, and accurately reflects your company positioning in the market. Following are questions to consider as you evaluate your options:

  • Do the giveaways support your product image and category?

 

  • Do the promotional items you want to buy fit within your budget?

 

  • Is there ample space to print your information on the items?

 

  • Will you be able to receive your giveaways in time for the event?

 

  • Do your items have high perceived value among your target audience?

 

  • Are your giveaways unique and different from others you’ve seen?

If there are extras after the show, are there other ways you can use the promotional gifts from a sales and marketing perspective?
Are the items something YOU would like to have and keep?

Whether you select quality pens, bouncing balls, mini books, ice scrapers or miniature globes, it is essential that your giveaways have a connection to your product.

At the event, hand out your giveaways selectively. Don’t have them stacked on a table and available for anyone to take. Use the gifts to prequalify potential buyers. Ask booth visitors to give you their business cards or other information to receive your gift. This will give the promotional item more meaning and help you with your post-show follow-up initiatives.

Source: http://www.tradeshowmarketing.com/choosing-trade-show-giveaways-that-deliver-results?utm_source=rss&utm_medium=rss&utm_campaign=choosing-trade-show-giveaways-that-deliver-results

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Monday, August 19, 2013

Ceragon Deploys FirstNet-Ready Public Safety Network throughout Nebraska

ANAHEIM, Calif., Aug. 19, 2013 /PRNewswire/ -- APCO 2013 -- Ceragon Networks Ltd. (NASDAQ: CRNT), the #1 wireless backhaul specialist, today announced that it has received orders for the new Nebraska Regional Interoperability Network (NRIN).  The network, which is...

Source: http://www.prnewswire.com/news-releases/ceragon-deploys-firstnet-ready-public-safety-network-throughout-nebraska-220181751.html

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Wheels and Tires Fitments Expert, SizeItUp, Integrates Database...

Retailers who are planning to add the brand Altstadt to their online store can resort to SizeItUp fitments guide for offering their clients the most trusted fitments information.

(PRWeb August 17, 2013)

Read the full story at http://www.prweb.com/releases/2013/8/prweb11032046.htm

Source: http://www.prweb.com/releases/2013/8/prweb11032046.htm

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Sunday, August 18, 2013

German Convention Bureau Names Sustainability Advisor

07/2013

The German Convention Bureau (GCB), which promotes Germany as a destination for tradeshows, conventions and meetings, has appointed its first sustainability advisor.

Source: http://www.expoweb.com/article/german-convention-bureau-names-sustainability-advisor

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